The Rise of Plastic-Free Tackle
As awareness around ocean pollution grows, so does demand for plastic-free fishing tackle. Anglers are now looking for gear that performs — without contributing to the problem. At the same time, retailers are seeking out sustainable options that align with changing customer values.
That’s where Wise Angler comes in. We're proud to be part of a growing movement in recreational fishing — offering high-quality hooks, swivels, and terminal tackle that are 100% plastic-free and packaged in certified compostable materials.
What Makes Wise Angler Different
Wise Angler gear is crafted to meet the demands of real anglers — without leaving plastic waste behind. From product to delivery, everything we offer is:
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Designed for performance and durability
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Packaged with home- and industrial-compostable materials
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Delivered with zero plastic — no bubble wrap, no zip-locks, no waste
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Certified to meet international compost standards (AS 5810, EN 13432, ASTM D6400)
It’s eco-friendly fishing gear that works, without compromise.
Real Impact, One Packet at a Time
Wise Angler partners with over 55 trusted retail stores across New Zealand and Australia. And the results are measurable:
For every 10,000 packets sold, over 50 kilograms of plastic are prevented from entering the environment.
This is a brand anglers feel good about using — and retailers feel proud to stock.
Why Retailers and Anglers Are Making the Switch
Keyword targets: stock sustainable fishing gear, eco tackle supplier, fishing gear for retail
The switch to plastic-free tackle isn’t just environmental — it’s practical.
Retailers see clean, compostable packaging with a clear sustainability story that drives interest and repeat sales. Anglers get gear that performs — responsibly.
Wise Angler offers:
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Marine-grade hooks and swivels
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Clean, bold shelf-ready packaging
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Plastic-free fulfilment and logistics
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A trusted brand backed by purpose-driven marketing
Whether you're casting off the rocks or running a store, Wise Angler fits.
How to Stock Wise Angler Tackle
Keyword targets: become a fishing gear retailer, stock plastic-free tackle, sustainable tackle wholesale
If you're a retailer ready to offer your customers a smarter option, now’s the time to connect.
Visit www.wiseangler.co.nz and fill out the retailer form — we’ll help you get started with a product range built for both performance and purpose.
Wise Angler
Inspired by Nature
More than tackle. Less waste. Real impact.